A Spotify Countdown Page is a dedicated hub for your upcoming release. Fans can pre-save your album, preview the tracklist, watch Clips, purchase merch, and follow a live countdown to the release, all in one place. Countdown Pages help build excitement and engagement ahead of your release.
Spotify Countdown Pages are the ultimate prerelease destination where fans can presave an artist’s upcoming album, preview the track list, watch Clips, purchase merch, and see the timer count down to the release moment, all in one place.
Eligibility
Spotify handles eligibility for Countdown Pages directly. For more information, see Spotify’s article here: Getting Started with Countdown Pages on Spotify
How to Create a Countdown Page
- Log in to Spotify for Artists.
- Navigate to Music, then Upcoming.
- Select your release and click Get started.
- Upload Clips and tag any merch you want to feature.
- Review your page and click Publish.
Note: Once your release is ingested by Spotify, the option to create a Countdown Page will appear within 72 hours. You can create or edit your page anytime before the release date.
What Fans Experience
- Pre-save your release and watch Clips on your artist profile, in the Now Playing view, in notifications, and more.
- When your music goes live, all pre-savers receive a push notification, and the release is added to their library.
- On average, nearly 70% of fans who pre-save an album stream it in the first week.
Tips for Success
- Add engaging Clips and merch to increase fan interaction.
- Share your Countdown Page link on social media to drive pre-saves.
- Keep your content updated to maintain excitement before release.