First, your data. Your streaming data and a whole lot more data beyond that is used to make an estimate of your future earnings.
Second, your advance is driven by the terms you choose. You are in control. You choose if your deal will include some or all of your catalog, and how many unreleased tracks it will include (or if it will include no new tracks at all). You choose how many years you want to share income with our investors.
Finally, you choose how much of your streaming income you need to keep during the term, even before your advance is repaid. All those tradeoffs impact the size of your advance, and all of them are up to you.
Please note, this article is specifically answering questions regarding the Too Lost partnership with chordCash.