If you're planning to deliver a different version of your release specifically to Facebook/Instagram, you'll need to create a separate version of the release tailored for those platforms.
Why Is This Necessary?
Facebook and Instagram do not recognize the "version" line in the same way other platforms do. Instead, they require the version to be part of the release title itself. In contrast, many other stores/services handle versions correctly when listed in the dedicated "version" line.
What to do?
- Upload the Facebook/Instagram only version (include the version directly in the release title)
Example:
Title: Skyline (Live)
Version line: (leave blank)
- Make sure to select only Facebook and Instagram as your delivery platforms via the Additional Delivery tab in the uploader. You can then submit this release to be published.
- Create another release for all other stores (use the original title without the version included in the release title. Instead, include the version in the version line)
Example:
Title: Skyline
Version line: Live
- Make sure to exclude Facebook/Instagram from the delivery platforms but include all other stores you would like the release to be delivered to. Then submit this release to be published.